We are Advocate, a new style of communications agency focussed on harnessing the power of advocacy in a world of conscious consumers. We operate at the convergence of business, brand, cause and influence, creating bespoke advocacy communications campaigns to generate support and reach.

Advocate: A person who publicly supports or recommends a particular cause or policy. A person who puts a case on someone else’s behalf.

An Advocate for Business

We connect business and brands with their audiences via the power of advocacy and marketing communications.

An Advocate for health and wellbeing

We create unique partnerships with business, charities, scientific experts and celebrities and focus their support and reach to help effect real change and understanding for issues large and small.

We also believe that working together as a team, industry, charity, academia, celebrity and influencers can make a real difference.

If you are an organisation looking to generate meaningful, engaging and measurable support for your business, brand, or cause, we have the experience, skills and contacts to create real impact and change.

An Advocate for Genuine Authenticity

We understand business, brand and corporate communications and where effective advocacy can make an impact. We also understand the unique partnership that celebrity can form with business and charity, and how their support and reach can truly influence people to positively change their behaviour, support a cause, make better informed decisions about their health and life, generate broad public awareness and understanding, or take care of themselves and family.

We are not an exclusive representing agent, rather we are a campaign builder and enabler. Our ability to access celebrities and the influencers that follow them, understand their passions, interests, and life stories delivers an authenticity and compelling reach. We also understand how social media stars, bloggers as well as TV and other media can interact and enhance engagement and reach.

Imagine a celebrity has real life experience or interest in your area of business, genuinely loves your product, or truly supports your cause. Our campaigns are designed to use this authentic experience to influence their fans and followers in a positive way. Their audience will be aligned with yours and their audience will become yours, bringing together celebrities, businesses, brands and charities to form honest and authentic partnerships to responsibly enhance their reach and reputation.